Hotel Lifestyle Photography Plan: A Guide for Marketing Managers
Planning a hotel lifestyle photography production requires careful preparation and coordination. With all the daily tasks a marketing professional has to handle, sourcing, planning, and leading a photography production can be streamlined with the right partners. Here’s a comprehensive guide to help you navigate the process.
Allure Captures
Before diving into the guidelines for your upcoming project, here are some benefits of working with a photography agency owned by photographers:
- End-to-End Project Management
- Vendor and Talent Sourcing
- One Quote and One Point of Contact
- Savings on Advertising Agency Costs
Guidelines for Hospitality Lifestyle Shoot
Consultation
This pre-planning stage involves sitting down with the photographer and agency project manager to understand the needs, define the goals, and set clear expectations and a timeline. This ensures you get what you need and when you need it.
Planning
Planning is the foundation of success. It’s essential to plan all the details, including the number of pictures, talents, vendors, location, operations, logistics, and time frame. Thorough planning ensures that on production day, everyone focuses on results, not operational needs.
Production Day
Ensure all locations for the photoshoot are accessible and ready. Make sure the set is prepared, and remove any items that shouldn’t be in the frame to save on post-production costs.
Post Production
Editing takes several days depending on the project size and scope. All pictures will be sorted, edited, and retouched based on your needs.
Self-Production List
If you plan to manage the project end-to-end, here is the vendor list you need to contact:
- Lifestyle Commercial Photographer
- Project Manager or Producer
- Talent Sourcing (Models and Actors)
- Hair Stylist
- Makeup Artist
- Styling Artist
Production Needs
- Access to All Locations
- A Private and Shaded Place for Makeup, Hair, and Wardrobe
- A Safe Place for Production Gear
- 2-3 Tables for Makeup, Hair, and F&B
- Basic F&B for the Entire Production
Production Day Flow
- Meeting: Meet on location and introduce all team members.
- Setup: Each vendor will take about 10-30 minutes to set up gear, lighting equipment, wardrobe, etc.
- Scouting: Photographers scout the location with the client while talents start with makeup and hair. The stylist will join the scout and start organizing the location.
- Test Shoot: A test shoot will be conducted to ensure client approval of the location and overall look.
- Production Time
Feel free to reach out to us team for more information and assistance. We look forward to answering any questions and helping you plan a successful hotel lifestyle photography production.